Contact Info
New York +(123) 456 -7890 innovio@mikado-themes.com 184 Main Street Victoria 8007

Why our
Programmatic management services are second to none

Our management services allow you to get the most out of your campaigns, by taking every detail into consideration.

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We offer custom strategies for businesses that allow you to find advertising services that match the goals you have for the campaign.
For all campaigns managed by us, you’ll get the latest in advertising technology to help target a precise market. Our campaigns utilize Google’s and Programmatica’s robust network, text ad remarketing and banner remarketing to encourage previous visitors to convert, Google customer match and audience match to hone in your target audience, and more.
When you choose the highest plan, you’ll have access to services including click, conversion and click fraud monitoring, in addition to set up and management of rule-based bidding. These additional services are beneficial because they help you fine-tune your campaign even more and monitor it to the best of your ability.
When you take it a step further and opt for our market leader plan, you’ll have access to services like international PPC campaign management.
Some of our PPC advertising services are by quote only, so consult us for more information.

What do our PPC management services include?

When you choose our PPC management services for your online ad management solution, you receive a turnkey resolution to developing, managing, and improving your PPC strategy. Plus, you get to partner with an agency that brings over 20 years of experience to pay-per-click campaign management.

Get a preview of what our PPC advertising management services include:

  1. We provide you with a dedicated account representative
  2. We build a custom PPC strategy for your business, industry, and goals
  3. We research anywhere from 400 to 10,000 keywords for your campaigns
  4. We target Google (including search and display), Bing, and Gmail
  5. We use advanced artificial intelligence to research competitor ad strategies
  6. We develop custom ad campaign copy, which we then test for performance
  7. We manage ad bids strategically to maximize your return on ad spend
  8. We optimize current ad copy, design, and targeting to improve performance
  9. We monitor and update account settings to ensure PPC performance
  10. We provide regular reports to keep your business up-to-date
  11. And more!

 

Keep in mind that deliverables for our PPC management services will depend on your selected plan.

For example, if you choose our Basic Plan, it does not include website conversion analysis reporting, which can help you see where your site’s design may stop conversions. In comparison, the Market Leader plan provides that service.

If you have questions about our online ad management plans and deliverables, contact us online.

What do we do?

Transparent pay-per-click management pricing 0

We believe that to form a strong relationship with our clients, we have to be transparent — and that includes pay-per-click management pricing.

We want you to know right off the bat if our services are a good match for you based on PPC management cost, and we also want you to see the breakdown of what’s included with each plan.

This also creates a springboard for conversation about budget and what’s included in each of our plans.

We make your goals our goals 0

Our clients are considered family. We know that in some cases, the services that we provide can make or break a business, and we don’t take that lightly.

To drive the best results possible for your business, we make your goals our goals, and we ensure that we do everything possible to ensure that your campaign goes above and beyond.

When you’re happy, we’re happy.

We save you valuable time 0

If you’re looking for one of the best pay-per-click companies that will completely manage your campaign for you, we can help. We won’t simply help you write ad copy and disappear, we’ll help you through every step of the PPC process.

You’ll receive a dedicated campaign manager that will listen and hear your requests, put together a game plan, and keep you up to date with the success of your campaign.

We’ll develop your campaign and your strategy, do advanced keyword research and selection, and even conduct an analysis of your industry to ensure that we’re targeting the right people.

We’ll handle all the copywriting for your ad campaign, test the performance of the copy, and continuously develop and tweak the keywords that are a part of your campaign.

When it comes to your PPC campaign, we have it under control.

We provide transparent ROI reporting 0

We mentioned previously the importance of analyzing the results of your ads to ensure that you’re driving as many conversions and as much traffic as possible.

Don’t worry — we’ll take care of that for you too.

We provide analytics for your campaigns, A/B test landing pages, and ensure that your keywords are effective at driving results.

We’ll let you know how your campaign is performing every step of the way and make educated suggestions on how to proceed.

We hand-craft each campaign just for you 0

We know that every business is different, and that means every business has different needs.

That means that every campaign is hand-crafted to include the elements that you’re most interested in. 

Why should you work with us?

Programmatic is an ongoing process — it’s not just a “set it and forget it” strategy that picks up momentum over time, rather it requires constant adjustments to see the best results. If you’re a business owner that spends their time writing checks, ordering inventory, and managing a business, it’s unlikely that you have time to run a campaign. That’s where agencies come in. Hiring a PPC agency to manage your campaign is one of the smartest business moves you can make since you likely won’t have all the time necessary to dedicate to nurturing your campaign.


Skip training someone to be literate in all things programmatic advertising

Are you a programmatic advertising expert? If you’ve never studied programmatic advertising before, there’s a lot to cover. If you want a campaign to be successful, it’s important to become extremely knowledgeable about it, how it works, and the different strategies that are a part of a campaign. If you’ve never studied it before, it’s a difficult feat to accomplish — especially when you’re running a business of your own. Another option is to train someone on your team to be literate in all things PPC — but this isn’t the best option either if you don’t want to be down one employee. When you hire a programmatic advertising management service agency, you avoid having to learn, or train someone in it, and you can just leave it to the pros!

It saves you time

When you hire a programmatic agency, it saves you tons of time. Remember how we mentioned becoming an expert? That takes time, and if you or one of your employees are planning on doing so, it’ll eat up a lot of hours. Not to mention, you need to consistently monitor your  campaign and if you don’t, you likely won’t see results. Checking in on a campaign every day while running a business can be difficult work, so why not hire someone to do it for you?

You get exactly what you’re after

If you’re looking to create programmatic advertising ads, target specific keywords, target specific demographics, and start a remarketing campaign, an agency will understand. An agency will be able to provide you with exactly what you’re looking for and they’ll ensure that you see results.

They’re the experts

Professionals who work at programmatic advertising agencies are experts in their field. If they weren’t, they wouldn’t be working for an agency! They’ve clocked thousands of hours of training in their craft, and they truly know the ins and outs of a successful, effective campaign. When it comes to a strategy that can easily improve the success of your business, why mess around? Hire an expert to do the job for you!

Performance campaigns, why?

1 It’s a cost-effective way to advertise

If you advertise in a newspaper, on television, or on a billboard, you pay for the space that your ad occupies. You’ll nearly pay an arm and a leg for a two-inch square in a local magazine or in the newspaper, and billboard costs can be upwards of thousands of pounds.

Programmatica adopts the same idea of an ad in a newspaper or magazine, except your ad shows up in search engines or only to the target audience only.

This makes performance management cost extremely reasonable because the only time you pay Google is when there is serious potential for making a sale.

2 It delivers fast results

If you’re looking for another reason to adopt a Programmatica campaign, the time it takes to deliver results is fantastic.

Since ads start to show up for your targeted keywords as soon as you make a bid on that keyword and have a great quality score, it’s not out of the question to see more traffic to your website within the first week of starting your campaign.

 

When it comes to other long-term strategies, like SEO (search engine optimization) or email marketing, it can take a few months to really reap the benefits — though those benefits are amazing, and worth the wait.

However, if you’re looking for a strategy that delivers fast results, this is the strategy for you. Just make sure you audit your PPC campaign often to ensure it’s working properly.

3 You can easily track results

Tracking results is one of the most important parts of any campaign. Without being able to dig into the analytics of your campaign, you won’t know what elements are working, and what elements are failing.

When you’re able to track the results of a campaign easily, it’ll become obvious which elements of your campaign you need to shift to see better results.

4 It’s hyper-targeted

The fourth benefit of programmatic ads is that they’re hyper-targeted.

Many marketing tactics allow you to use targeting to reach your most qualified customers, and programmatic advertising is no exception. In fact, it is one of the most highly-targeted strategies available.

Your ads allow you to target your specific audience with specific content that is most valuable to them.

 

Here are a few ways Google Ads allows you to target your audience:

  1. Demographics: One of the best ways to target your customers, the demographic audience targeting allows you to serve ads based on a user’s location, gender, and even the kind of device they use to search.
  2. In-market: In-market targeting is one of the most effective ways to target your audience. That’s because it allows you to reach customers that have been searching for products and services that your store offers. This allows you to have a leg up on your competition since your ads show up — almost intuitively — to customers who are the most interested in your products. Your ads can be served to users that have previously purchased something from your website, or users that are interested in what you sell.
  3. Custom intent: When you set a custom intent audience within Google Ads, you’re able to choose words, phrases, and keywords that relate strongly to those who are most likely to make a purchase on your website. Not to mention, you can also add website URLs, YouTube content URLs, and more to fine-tune your targeting even more.
  4. Remarketing: One of the most beneficial strategies out there, remarketing allows you to essentially re-serve your ads to users who have clicked on your ads before. Remarketing ads are extremely beneficial because they keep your business and products at the top of customers’ minds — especially those who were close to making a purchase before.
  5. Similar audiences: To take your  campaign a step further, you can also target similar audiences to the ones that you target with your remarketing campaign. For example, if the overall demographic of your remarketing list is 30-year-old women, and the intent is to purchase skin-softening lotion, you could also serve this ad to other 30-something women — regardless of whether they’ve searched for your product. Their similar interests and demographic triggers the ad when you target in this way.
  6. Content keywords: Targeting specific keywords within the content of your ad allows your ad to appear to users who search that key term. The great thing about targeting with keywords is that you can change them to reflect the season, the holiday, etc. You can hand-craft the keywords you use to target a specific demographic or search intent, too.
5 It hand-feeds consumers an easy way to convert

With programmatic ads, it’s like hand-feeding your customers an easy way to purchase one of your products. That’s because after a user clicks on one of your ads, they are served a landing page.

A landing page includes an element that entices users to take the next step in the buying process, whether it be providing you with their email address, or even making a purchase.

 

No matter how your landing page is set up, it’s the first place a user will go after clicking on your ad — which creates the perfect opportunity to hand-feed your audience an easy way to buy your product.